For the first time since arriving at Ashland University Library, incoming freshman from the college of education are not required to take an introductory technology course. This course served a dual purpose of presenting basic technology skills to be mastered and, from a library and Instructional Resource Center standpoint, guaranteed we would see every one of them in the library at least twice during the term. This week my student workers have been helping me brainstorm marketing ideas.
We talked about creating a Facebook fan page, developing a short series of podcasts featuring the IRC collection, increasing the number (and quality) of IRC blog posts, adding instructional videos to my education LibGuides, creating new Prezi and Animoto videos, and continuing to update the second floor space (visual appeal).
In two weeks the Accent on Success classes, Ashland's first year experience program, will arrive in the library for instruction sessions with the reference librarians. Many of these classes are grouped by declared majors, meaning there will be sessions for education students led by education faculty. While there is generally not time for tours built into the classes, I can certainly provide a parting gift. I updated my old book marks to business cards, featured resources that would be of interest to new students, printed them in color (created in Publisher for the correct Pantone colors), used a square hole-punch and attached them to my IRC pens. I have 126 pens in a clear sterlite box that I will give to a reference librarian later this week. Sometimes simpler is better.